The 2019 B2B Gift Card Market
Employee Appreciation Day is an opportunity to thank employees and express gratitude for their valuable contributions. It is also a good time to strategize how to strengthen your Card Marketing Program with B2B reward/incentive gift card ideas.
69% of employees surveyed would like to receive a gift card as a reward from an employer.
Over 85% of B2B gift cards redeemed are physical gift cards.
Growing, significant and profitable, B2B gift cards are a measurable and proven revenue builder.
To introduce brand new B2B gift cards, or refresh and enhance your current offering with designers that resonate with recipients, contact PLI .
https://blackhawknetwork.com/consumer-gift-card-preferences/(69%)
http://theirf.org/research/industry-outlook-study-2019-merchandise-gift-card-and-event-gifting/2590/
https://www.cashstar.com/blog/flourish-2018-recap-how-to-icrease-awareness-of-b2b-programs-with-endusers/
https://www.giftcardgranny.com/statistics/http://www.incentivemag.com/Gift-Cards/Prepaid/Research-Finds-Growing-Gift-Card-Market/
https://www.giftcards.com/gift-card-statistics
Recent
LAS VEGAS, NV – June 5, 2025 - PLI hosted its first Town Hall of 2025 at both Las Vegas facilities.
6 Jun 2025
Gift cards have become an essential part of the retail and corporate gifting experience. To maximize their impact, businesses need more than just a simple rack or countertop placement.
2 Jun 2025
At PLI, we are committed to delivering best-in-class solutions that help our hospitality partners shine.
21 May 2025
In today’s fast-paced business world, finding the perfect gift, especially at the last minute, can be a daunting task.
19 May 2025
For the second year in a row, PLI is spending millions in capital to increase its G&L manufacturing capacity with the addition of a brand-new Bobst and an additional Pack-Smart machine. With the addition of these machines, we are not only ramping up our
13 May 2025
Gift cards are more than just a convenient way to give a present—they’re also an effective strategy for businesses to attract and retain customers.
12 May 2025
Gift cards have become one of the most versatile and appreciated gifting options in both personal and professional settings.
5 May 2025
LAS VEGAS, NV – April 21, 2025 - Who says the Easter Bunny only visits homes? This year, it made a special stop at the PLI Las Vegas Facilites and brought a basket full of fun with it!
21 Apr 2025
Newsroom
PLI Town Hall: Recognition, Results, and What’s Next
LAS VEGAS, NV – June 5, 2025 - PLI hosted its first Town Hall of 2025 at both Las Vegas facilities. | 6 Jun 2025
Leveling Up in Hospitality
At PLI, we are committed to delivering best-in-class solutions that help our hospitality partners shine. | 21 May 2025
PLI Adding More Capacity
For the second year in a row, PLI is spending millions in capital to increase its G&L manufacturing capacity with the addition of a brand-new Bobst and an additional Pack-Smart machine. With the addition of these machines, we are not only ramping up our | 13 May 2025
PLI’s Easter Egg-Stravaganza
LAS VEGAS, NV – April 21, 2025 - Who says the Easter Bunny only visits homes? This year, it made a special stop at the PLI Las Vegas Facilites and brought a basket full of fun with it! | 21 Apr 2025
Celebrating Valentine’s Day: A day of Sweetness and Team Spirit
LAS VEGAS, NV and ASHEVILLE, NC – February 14, 2025 - PLI’s Las Vegas and Asheville facilities came together to celebrate Valentine’s Day with a fun and festive event. | 17 Feb 2025
PLI Renews with the U.S. EPA SmartWay® Transport Partnership
LAS VEGAS, NV - January 9, 2025 - PLI has submitted and received approval for their current data submission to the SmartWay® Transport Partnership, an innovative collaboration between U.S. | 9 Jan 2025
‘Tis the Season for Gratitude: A Christmas Luncheon to Remember
LAS VEGAS, NV and ASHEVILLE, NC – December 23, 2024 – The holiday season was in full swing at PLI’s Asheville and Las Vegas facilities as the company hosted its Annual Christmas Luncheon for its employees. | 23 Dec 2024
Holiday Message from our CEO
As we approach the end of 2024, I am reminded of the extremely busy year we have had and to reflect on our successes as a company. | 20 Dec 2024