USA & Canada: +1-800-752-1017
International : +1 828-210-4754
PLI Boosts Minimum Wage to $17 at Asheville Location
More than 200 current employees at Asheville location see corresponding pay increases
LAS VEGAS, August 5, 2021 (Newswire.com) – PLI Card Marketing Solutions (https://www.plicards.com) announced today that it is increasing its minimum starting wage at its Asheville location from $14.50 to $17. This is the second wage increase implemented in 2021 by the Asheville employer, a manufacturer that has been providing hundreds of Asheville jobs and producing gift cards and hotel key cards in North Carolina since 1988. Following an increase from $13 to $14.50 implemented in May, the adjustment to $17 represents a cumulative 30% boost in minimum wage at the facility since the beginning of 2021.

“At PLI, our corporate vision is ‘to be the ultimate destination for customers and talent’,” said Tom Garland, President & CEO. “Our employees make us who we are at PLI. Attracting and retaining great people means providing our employees with a positive atmosphere, a safe environment, generous benefits, and opportunities for professional development. And today, more than ever, it means taking the lead in our industry and in our local markets with competitive wages. In conjunction with the boost in our minimum wage, we will be increasing wages for over 200 of our current employees.”
Employees will continue to receive PLI’s industry-leading benefits, such as:
- Paid holidays and personal time-off
- Medical, dental, and vision coverage for employees and families
- 401k with company contribution
- Tuition reimbursement
- Fun and engaging wellness program
- Short-term and long-term disability
- Company-paid life and AD&D insurance
- Numerous optional supplemental insurance plans
- Pet insurance
- Employee assistance program
With more than 700 employees across all locations, PLI is the largest gift and key card provider in North America, serving over 25,000 unique customers annually and shipping to 140 countries. With locations across the United States, from coast to coast, distribution centers in Canada and Europe, and the strongest customer-support team in the industry, PLI aims to deliver a seamless customer experience and a local feel to each individual customer. Learn more about PLI’s Asheville jobs at https://www.plicards.com and explore PLI’s career opportunities at https://careers.plicards.com/.
Recent
The fireworks may be over, but the savings are still ringing. As the holiday weekend wraps up, now is the perfect time to make sure your key card inventory is ready for the busy travel season ahead.
9 Jul 2026
I am pleased to announce that Nicole Corbett has joined PLI as our new Associate General Counsel, effective July 6th, 2026, and will report directly to me.
6 Jul 2026
PLI is proud to recognize Valentin Araujo as our Employee Spotlight for the month of July at our Asheville location. As a Press Operator in the press room, Valentin is motivated by delivering high-quality work and takes pride in ensuring every product meets the right standards.
3 Jul 2026
PLI is proud to recognize Leidy Camacho as our Employee Spotlight for the month of July at our LV2 location. Leidy brings a strong work ethic and positive attitude to her role, motivated by her faith and the support of her team.
3 Jul 2026
PLI is proud to recognize Tim McKearney as our Employee Spotlight for the month of July at our LV1 facility. Tim is motivated by helping others succeed in their roles and solving challenges, bringing a strong team-first mindset to his work each day.
3 Jul 2026
As we approach the Fourth of July, I want to take a moment to thank you for the pride, care, and commitment you bring to PLI every day. This holiday reminds us of the value of hard work, accountability, and building something we can stand behind.
1 Jul 2026
The final horn has sounded, and this year’s Stanley Cup Champion is the Carolina Hurricanes!
19 Jun 2026
Father’s Day gives us a chance to pause and acknowledge the quiet, often unseen ways people step up for others. It is about responsibility, sacrifice, and the commitment to doing what is right even when it’s not easy.
17 Jun 2026
Newsroom

Celebrate with $2.50 shipping when you order 2,000 key cards
The fireworks may be over, but the savings are still ringing. As the holiday weekend wraps up, now is the perfect time to make sure your key card inventory is ready for the busy travel season ahead. | 9 Jul 2026

Nicole Corbett Joins PLI as Associate General Counsel
I am pleased to announce that Nicole Corbett has joined PLI as our new Associate General Counsel, effective July 6th, 2026, and will report directly to me. | 6 Jul 2026

July Employee Spotlight: Valentin Araujo | AVL
PLI is proud to recognize Valentin Araujo as our Employee Spotlight for the month of July at our Asheville location. As a Press Operator in the press room, Valentin is motivated by delivering high-quality work and takes pride in ensuring every product meets the right standards. | 3 Jul 2026

July Employee Spotlight: Leidy Camacho | LV2
PLI is proud to recognize Leidy Camacho as our Employee Spotlight for the month of July at our LV2 location. Leidy brings a strong work ethic and positive attitude to her role, motivated by her faith and the support of her team. | 3 Jul 2026

July Employee Spotlight: Tim McKearney| LV1
PLI is proud to recognize Tim McKearney as our Employee Spotlight for the month of July at our LV1 facility. Tim is motivated by helping others succeed in their roles and solving challenges, bringing a strong team-first mindset to his work each day. | 3 Jul 2026

A 4th of July Message from Our CEO
As we approach the Fourth of July, I want to take a moment to thank you for the pride, care, and commitment you bring to PLI every day. This holiday reminds us of the value of hard work, accountability, and building something we can stand behind. | 1 Jul 2026

PLI Stanley Cup Jersey Winner Crowned
The final horn has sounded, and this year’s Stanley Cup Champion is the Carolina Hurricanes! | 19 Jun 2026

A Father’s Day Message from Our CEO
Father’s Day gives us a chance to pause and acknowledge the quiet, often unseen ways people step up for others. It is about responsibility, sacrifice, and the commitment to doing what is right even when it’s not easy. | 17 Jun 2026